Affiliates
Welcome to the Bof Casino Affiliate Programme, a premier partnership opportunity designed for ambitious marketers, website owners, and industry influencers. By partnering with one of the UK’s most trusted and transparent online casinos, you gain access to a high-converting brand that prioritises player value, security, and long-term engagement. Our programme is built on fairness, competitive rewards, and dedicated support, ensuring our partners can build a sustainable and profitable revenue stream.
Why Partner with Bof Casino?
Choosing the right operator is critical for your success. Bof Casino offers distinct advantages that translate into higher conversion rates and player retention:
- Strong UKGC Licence: Our full United Kingdom Gambling Commission licence is a powerful trust signal for UK players, assuring them of a safe, fair, and regulated environment.
- Transparent & Player-Friendly Offers: We avoid misleading promotions. Our clear bonus terms and fair wagering requirements reduce player complaints and chargebacks, leading to higher-quality, lasting customers.
- Curated Game Portfolio: Featuring titles from elite providers like NetEnt, Pragmatic Play, and Evolution Gaming, we offer the games players genuinely want, driving deeper engagement and longer sessions.
- Commitment to Responsible Gambling: Our robust player protection measures foster a sustainable player base and align with ethical marketing practices.
- Dedicated Affiliate Management: You will have a personal account manager providing timely payments, marketing insights, and proactive support.
Commission Structures: Rewarding Your Performance
We offer flexible, competitive commission plans tailored to different partnership models. All commissions are calculated on Net Revenue (Total Bets minus Total Payouts, minus bonuses, payment processing fees, and any fraudulent transactions).
1. Revenue Share (Our Most Popular Plan)
Earn a percentage of the net revenue generated by the players you refer. Our tiers are designed to reward your success as you grow.
| Monthly Net Revenue | Commission Rate |
|---|---|
| £0 – £5,000 | 30% |
| £5,001 – £15,000 | 35% |
| £15,001 – £50,000 | 40% |
| £50,001+ | 45% |
*Example: If your referred players generate £20,000 in Net Revenue in a month, your commission would be calculated as follows: (£5,000 * 30%) + (£10,000 * 35%) + (£5,000 * 40%) = £1,500 + £3,500 + £2,000 = £7,000.*
2. Hybrid Model (CPA + Revenue Share)
A powerful model that combines an upfront payment for each qualifying depositing player (CPA) with a lower ongoing Revenue Share. Terms are customised based on traffic quality and volume. Ideal for partners seeking immediate cash flow alongside long-term earnings.
3. Cost Per Acquisition (CPA)
Negotiate a fixed fee for each new, depositing player that meets our agreed criteria. This model offers predictable earnings and is tailored for specific campaign goals.
Key Programme Terms & Conditions
- Cookie Duration: We offer a generous 90-day cookie lifetime. The affiliate cookie is placed on a referred player’s device upon clicking your tracking link. Any deposit made within 90 days will be credited to your account.
- Negative Carryover: Our programme features no negative carryover. If your players generate a net loss in a given month, this loss is not carried forward to the next month. Your commission calculation resets to zero each new calendar month.
- Minimum Payment Threshold: Payments are issued monthly, around the 15th of the month for the previous month’s earnings. The minimum threshold for payment is £100.
- Payment Methods: We pay via bank transfer, Skrill, Neteller, or other major e-wallets, depending on your location.
- Affiliate Dashboard: You will get 24/7 access to our advanced affiliate platform, providing real-time tracking, detailed reports on clicks, registrations, deposits, FTDs, revenue, and comprehensive marketing tools (banners, logos, deep links).
Prohibited Marketing Practices
To maintain our brand integrity and comply with UK advertising regulations, the following activities are strictly forbidden:
- Brand Bidding: You may not bid on or otherwise target our brand names, trademarks, or any variations/misspellings thereof (e.g., “Bof Casino,” “BofCasino”) in paid search campaigns (Google Ads, Bing Ads, etc.).
- Misleading Advertising: All promotional content must be accurate and must not mislead users about bonus terms, wagering requirements, or the chances of winning.
- Targeting Restricted Territories: Marketing must only target jurisdictions where we are licensed to operate (United Kingdom). You must not actively target players from prohibited or restricted countries.
- Incentivised Traffic: Offering direct financial incentives (cash, prizes, etc.) to users solely for signing up or depositing is not permitted.
- Spam: Any form of unsolicited commercial email (spam) is prohibited.
Getting Started is Simple
- Apply: Fill out our online application form on the affiliate portal. We review all applications promptly to ensure a good fit.
- Onboard: Once approved, your dedicated account manager will guide you through the setup, provide tracking links, and give you access to your marketing toolkit.
- Promote: Start integrating your Bof Casino links, banners, and content into your website, social channels, or email campaigns.
- Earn & Analyse: Track your performance in real-time via your dashboard and optimise your strategies with the support of your manager.
Join Us Today
If you are ready to partner with a reputable, growing, and player-focused UK casino brand, we would love to hear from you.
Apply now or request more information by contacting our Affiliate Team: [email protected]
